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Down: The Dating App Taking the Shame Out of Obtaining Down

TL;DR: Whether you are searching for a secure destination to time or a personal destination to get together, Down is the no. 1 app to turn to, particularly if you’re a female. With 2 million customers and 50 per cent of fits fulfilling IRL, acquiring a date or obtaining down never been easier or higher enjoyable. 

Gender typically is a taboo topic, particularly if youare looking for it. However, online dating sites is often in the same way taboo.

Exactly how are you presently expected to merely turn out and say all that’s necessary is actually a hookup without experiencing guilty? You are doing it through the Down application.

Or how could you be expected to start yourself doing internet dating if you’re not comfortable together with the atmosphere? Once again, you do it through Down application.

Down is among the most safe and private solution to express what you want (and obtain what you need) – no shame or anxiety!

Simple tips to “Get Down” or “Get Date”

from expanding frustration because of the internet dating industry, Colin Hodge cofounded Down (formerly named Bang with Friends) in January 2013 for individuals to clearly, and in private, state whateverare looking for without shame.

Members, whose normal age ranges between 18 and 35, check in through Twitter, and Down uses people they know, pals of buddies alongside contacts to create suits.

For anything more significant, consumers can pick to “Get Date,” but if they desire anything a lot more everyday, then they can decide “Get Down.'”

Preserving the anonymous theme, no real matter what a person picks, the person on the other side conclusion cannot see who they really are until they even decide to get a romantic date or get down.

Unlike many online dating sites, users don’t need to complete a lengthy profile with brilliant stories, and involvement is totally secret unless the members chose normally.

Consumers are given a Bangability score, which Hodge stated is actually a “key formula” based on how people have actually viewed them as well as how most people are into conference for either a romantic date or for acquiring straight down.

Down, you’ll find on iOS and Android, also is starting another function called “frequent Picks,” in which people get the 10 most useful suits of the day rather than having to swipe through 100s, otherwise thousands, of men and women to acquire a match.

“It’s just a simple way of popping in to the app, spending 30 seconds following taking place with your day – make fully sure you get that date setup the week and feel just like it isn’t really an overwhelming procedure, but it is something that merely fits in the existence,” Hodge stated.

Not another sketchy hookup app

So what keeps Down from getting grouped with spammy hookup apps? Honesty.

Down took the thing that was missing out on from the industry (a dating site that’s not scammy or appearing to be also perfect) and developed an easy method for those to connect such that they understand is actually going for what they need and never throwing away their unique time.

“We’re very much accustomed to people sort of sugar-coating the internet dating scene,” Hodge stated. “We planned to offer men and women a more truthful strategy to connect to one another and make sure we’re not, frankly, bullshitting all of them,” he said.

This honesty also is reflected in Down’s user base.down3

Per Hodge, the firm took the social approach to gaining grip, making use of personal references to distribute the news towards site, that has resulted in a far more genuine item and customers.

“that is stored the grade of our website higher. Additionally, it is held the percentage of people matched and happening a date greater,” he said.

Another fun reality: It’s mostly ladies who are looking to get down.

Hodge mentioned 75 % of females decide to get down when compared with 65 percent of men, pointing out safety since the cause.

“Frankly it is a much safer ecosystem than simply fulfilling full visitors,” the guy stated. “We would like to provide females the opportunity to end up being the same part within the courting procedure and experience the independence to choose whatever intention they desire.”

a modern secret admirer

The reaction from people has been extremely pleased. Hodge stated folks are excited having someplace in which they could say what they need without view, and Down is happy to provide it with in their mind.

“People are achieving this in any event off-line, therefore we may as well let them have the technology to do it in a better way,” he stated. “We understood, specifically for younger generation, there was actually a need to create online dating into the modern-day period and then make it plenty less complicated.”

Hodge encourages customers to anonymously invite pals they wish to get down with through website. And you thought it – anyone you invite will not understand it’s you until they signup.

“We want individuals receive their friends in a secret means through the software, and I also genuinely believe that increases everyone’s chances of success,” the guy mentioned. “its a modern-day secret admirer note you’ll be able to deliver to your friends via text message.”

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